Barry Callebaut Group – Elix Product Launch

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Thomas Mulder 21 October 2021

Together with Barry Callebaut Group and, we succeeded in organizing and producing the official product launch of Elix! A completely hybrid event live from the Hortus Botanicus Amsterdam.

Our common goal was to reach a select few of the biggest relevant world press; while presenting a completely new product on the market. This resulted in great published international articles which reached a huge number of consumers.

Do you want to check how the product launch went? Check it out here: